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RefVite overview, features, pricing, and FAQ/Author
About Julien Jimenez, the founder behind RefVite/author/Blog
Guides on launch waitlists/blog/Why a Plain Waitlist Underperforms
Collecting emails before launch is not enough. Here is why a plain waitlist falls flat./blog/why-plain-waitlist-underperforms/Turning Signups Into Referrers
Your best growth channel is the people already on your list. Here is how to activate them./blog/signups-into-referrers/Building Pre Launch Momentum
A great launch is built before launch day. Here is how to create momentum in advance./blog/building-pre-launch-momentum/Referral Rewards That Work
The right reward drives sharing; the wrong one wastes money. Here is how to design rewards that work./blog/referral-rewards-that-work/Avoiding Fake Referrals
A referral program with fake signups is just noise. Here is how to keep your numbers real./blog/avoiding-fake-referrals/Launching to a Warm Audience
The difference between a strong launch and a flat one is a warm audience. Here is how to build one./blog/launching-to-warm-audience/The Psychology of a Leaderboard
A leaderboard turns signing up into a game. Here is why that drives sharing./blog/psychology-of-a-leaderboard/Waitlist to Launch: The Handoff
The moment you convert a waitlist into customers is delicate. Here is how to handle it./blog/waitlist-to-launch-handoff/Growing a Waitlist Worth Having
A big waitlist of the wrong people is worthless. Here is how to grow one that matters./blog/growing-waitlist-worth-having/How do you write waitlist page copy that converts visitors who have never heard of you?
Cold visitors give a waitlist page a few seconds before deciding. Here is how to write the headline, the promise, and the form so strangers sign up and then share./blog/waitlist-landing-page-copy/How often should a small team email its waitlist in the months before launch?
Too quiet and the list forgets you; too loud and they unsubscribe. A practical cadence for pre-launch emails, with what to say in each one./blog/waitlist-email-cadence/When should a maker choose an invite-only beta over an open public waitlist?
Both collect emails, but they set different expectations and produce different feedback. How to decide which one fits your product's stage and your support capacity./blog/invite-only-beta-timing/Which waitlist metrics actually predict a strong launch for a small software team?
Total signups is the number everyone quotes and the least useful one. The handful of measurements that tell you whether the list will show up on launch day./blog/waitlist-metrics-that-matter/Why does showing the signup count on a waitlist page sometimes hurt conversions?
Social proof cuts both ways. When a public counter helps, when it works against you, and what to display instead while the number is small./blog/showing-signup-count/What should a maker do to keep waitlist emails compliant with US anti-spam rules?
A pre-launch list is still a marketing list in the eyes of the law. The practical checklist for CAN-SPAM, referral invites, and staying out of the spam folder./blog/waitlist-email-compliance/What is the best way to ask waitlist signups extra questions without losing them?
Every extra field costs signups, but an email alone tells you almost nothing. How to collect the two or three answers that matter without turning the form into an application./blog/waitlist-form-questions/How long should a pre-launch referral contest run before the leaderboard goes stale?
Leaderboards create urgency only when the end is in sight. How to pick a contest length, structure rounds, and keep the middle of the pack sharing./blog/referral-contest-duration/How much should you tell a waitlist when the launch date slips by months?
Delays happen to almost every maker. What to say, when to say it, and how to keep a list warm and a leaderboard fair when the date you promised moves./blog/launch-delay-waitlist-update/What should a small software team do when the product pivots and the existing waitlist no longer fits?
A pivot does not automatically make your waitlist worthless, but it does make it dishonest to keep mailing the list as if nothing changed. Here is how we sort, re-permission, and rebuild after the promise moves./blog/waitlist-after-product-pivot/What is the best way to price a launch offer for waitlist members without alienating later customers?
Waitlist members earned something for backing you before there was proof, but a permanent discount is the wrong way to pay them. Here is how we think about bounded offers, public terms, and the person who arrives a week late./blog/waitlist-launch-offer-pricing/Complete guide
Everything a maker needs to plan, build, grow, and hand off a pre-launch waitlist, from the first signup form to launch day./guide/Compare options
Five ways to run a pre-launch waitlist, judged on setup effort, growth, list quality, fraud exposure, and how well each fits a small team./compare/Glossary and FAQ
Plain definitions of the terms makers run into when building a pre-launch waitlist, plus straight answers to the questions we hear most often./glossary/Free tools
Free calculators and planners/tools/Waitlist Viral Coefficient Calculator
Estimates the K factor of your referral waitlist and projects how many signups the loop will add before launch, for makers running a pre-launch leaderboard./tools/waitlist-viral-coefficient/Referral Reward Budget Calculator
Estimates what your waitlist referral rewards will cost in total and per referred signup, and compares that against what the same signups would cost through paid ads./tools/referral-reward-budget/Launch Waitlist Size Calculator
Works out how big your waitlist needs to be to hit a paying customer target on launch day, and the weekly signup pace required to get there./tools/launch-waitlist-size/Which waitlist approach is right for you?
Answer seven quick questions about your audience, timeline, and appetite for moderation, and we will point you to the waitlist setup that fits./quiz/Waitlist Launch Readiness Checklist
A pre-launch checklist that takes a referral waitlist from a blank page to a live loop, covering the offer, the form, the confirmation ask, reward terms, fraud controls, email compliance, and the plan for launch day./templates/waitlist-launch-readiness-checklist/Referral Reward Tier Planner
A planning sheet for the reward ladder of a referral waitlist that puts each tier, its unlock threshold, its cost per redemption, its budget, and its fraud exposure side by side before anything is promised publicly./templates/referral-reward-tier-planner/Disclosure
How this site is funded/disclosure/Legal notice
Publisher and hosting information/legal/Privacy policy
How your data is collected and protected/privacy/Terms of service
The terms that govern use of the service/terms/
RefVite overview, features, pricing, and FAQ/Author
About Julien Jimenez, the founder behind RefVite/author/Blog
Guides on launch waitlists/blog/Why a Plain Waitlist Underperforms
Collecting emails before launch is not enough. Here is why a plain waitlist falls flat./blog/why-plain-waitlist-underperforms/Turning Signups Into Referrers
Your best growth channel is the people already on your list. Here is how to activate them./blog/signups-into-referrers/Building Pre Launch Momentum
A great launch is built before launch day. Here is how to create momentum in advance./blog/building-pre-launch-momentum/Referral Rewards That Work
The right reward drives sharing; the wrong one wastes money. Here is how to design rewards that work./blog/referral-rewards-that-work/Avoiding Fake Referrals
A referral program with fake signups is just noise. Here is how to keep your numbers real./blog/avoiding-fake-referrals/Launching to a Warm Audience
The difference between a strong launch and a flat one is a warm audience. Here is how to build one./blog/launching-to-warm-audience/The Psychology of a Leaderboard
A leaderboard turns signing up into a game. Here is why that drives sharing./blog/psychology-of-a-leaderboard/Waitlist to Launch: The Handoff
The moment you convert a waitlist into customers is delicate. Here is how to handle it./blog/waitlist-to-launch-handoff/Growing a Waitlist Worth Having
A big waitlist of the wrong people is worthless. Here is how to grow one that matters./blog/growing-waitlist-worth-having/How do you write waitlist page copy that converts visitors who have never heard of you?
Cold visitors give a waitlist page a few seconds before deciding. Here is how to write the headline, the promise, and the form so strangers sign up and then share./blog/waitlist-landing-page-copy/How often should a small team email its waitlist in the months before launch?
Too quiet and the list forgets you; too loud and they unsubscribe. A practical cadence for pre-launch emails, with what to say in each one./blog/waitlist-email-cadence/When should a maker choose an invite-only beta over an open public waitlist?
Both collect emails, but they set different expectations and produce different feedback. How to decide which one fits your product's stage and your support capacity./blog/invite-only-beta-timing/Which waitlist metrics actually predict a strong launch for a small software team?
Total signups is the number everyone quotes and the least useful one. The handful of measurements that tell you whether the list will show up on launch day./blog/waitlist-metrics-that-matter/Why does showing the signup count on a waitlist page sometimes hurt conversions?
Social proof cuts both ways. When a public counter helps, when it works against you, and what to display instead while the number is small./blog/showing-signup-count/What should a maker do to keep waitlist emails compliant with US anti-spam rules?
A pre-launch list is still a marketing list in the eyes of the law. The practical checklist for CAN-SPAM, referral invites, and staying out of the spam folder./blog/waitlist-email-compliance/What is the best way to ask waitlist signups extra questions without losing them?
Every extra field costs signups, but an email alone tells you almost nothing. How to collect the two or three answers that matter without turning the form into an application./blog/waitlist-form-questions/How long should a pre-launch referral contest run before the leaderboard goes stale?
Leaderboards create urgency only when the end is in sight. How to pick a contest length, structure rounds, and keep the middle of the pack sharing./blog/referral-contest-duration/How much should you tell a waitlist when the launch date slips by months?
Delays happen to almost every maker. What to say, when to say it, and how to keep a list warm and a leaderboard fair when the date you promised moves./blog/launch-delay-waitlist-update/What should a small software team do when the product pivots and the existing waitlist no longer fits?
A pivot does not automatically make your waitlist worthless, but it does make it dishonest to keep mailing the list as if nothing changed. Here is how we sort, re-permission, and rebuild after the promise moves./blog/waitlist-after-product-pivot/What is the best way to price a launch offer for waitlist members without alienating later customers?
Waitlist members earned something for backing you before there was proof, but a permanent discount is the wrong way to pay them. Here is how we think about bounded offers, public terms, and the person who arrives a week late./blog/waitlist-launch-offer-pricing/Complete guide
Everything a maker needs to plan, build, grow, and hand off a pre-launch waitlist, from the first signup form to launch day./guide/Compare options
Five ways to run a pre-launch waitlist, judged on setup effort, growth, list quality, fraud exposure, and how well each fits a small team./compare/Glossary and FAQ
Plain definitions of the terms makers run into when building a pre-launch waitlist, plus straight answers to the questions we hear most often./glossary/Free tools
Free calculators and planners/tools/Waitlist Viral Coefficient Calculator
Estimates the K factor of your referral waitlist and projects how many signups the loop will add before launch, for makers running a pre-launch leaderboard./tools/waitlist-viral-coefficient/Referral Reward Budget Calculator
Estimates what your waitlist referral rewards will cost in total and per referred signup, and compares that against what the same signups would cost through paid ads./tools/referral-reward-budget/Launch Waitlist Size Calculator
Works out how big your waitlist needs to be to hit a paying customer target on launch day, and the weekly signup pace required to get there./tools/launch-waitlist-size/Which waitlist approach is right for you?
Answer seven quick questions about your audience, timeline, and appetite for moderation, and we will point you to the waitlist setup that fits./quiz/Waitlist Launch Readiness Checklist
A pre-launch checklist that takes a referral waitlist from a blank page to a live loop, covering the offer, the form, the confirmation ask, reward terms, fraud controls, email compliance, and the plan for launch day./templates/waitlist-launch-readiness-checklist/Referral Reward Tier Planner
A planning sheet for the reward ladder of a referral waitlist that puts each tier, its unlock threshold, its cost per redemption, its budget, and its fraud exposure side by side before anything is promised publicly./templates/referral-reward-tier-planner/Disclosure
How this site is funded/disclosure/Legal notice
Publisher and hosting information/legal/Privacy policy
How your data is collected and protected/privacy/Terms of service
The terms that govern use of the service/terms/
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